Welcome to CLIPS, the Eclipse Marketing blog.

What is CLIPS? It’s a site set up to help marketers find out what people are saying online about database marketing and the wider world of marketing.Why have we launched now? As a forward-thinking agency, we recognise the importance of social media to businesses – the sheer volume of online conversations going on every day shows that. The time has come for us to be part of those conversations, sharing our views and the views of others on the issues we feel passionately about.

Want to know what’s the hot topic of conversation around the water-cooler at Eclipse and in online communities? Want to find out what they’re saying in other marketing blogs, message boards and media-sharing sites? CLIPS will help you.With so much information online, it’s easy to lose the key messages in the ‘white noise’. We’ll help you discover those gems of insight, knowledge and, occasionally, wit that get to the heart of the matter.We hope you enjoy visiting CLIPS and come back often. If you want to add content or comment on the site, please contact us.