Another technical triumph from Sony. Apparently it took a team of 40 animators three weeks arranging the “Play-doh” bunnies to create around 100,000 still images in the one minute advertisement.The 200 brightly coloured bunnies follow in the footprints of hundreds of bouncing balls and exploding paint used in previous Sony ads. All these were produced using the same techniques used in the Wallace and Gromit moves.

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