Pizza Hut has hit the headlines with news that it will soon be rebranding to Pasta Hut. Many people are sceptical, and Branwell Johnson, madcomments,  sees it as a clever marketing ploy.

However, Pizza Hut’s chief executive Alasdair Murdoch was quoted in the FT as citing the rebrand to be an entirely genuine move to better reflect the nutritional changes to its menu, attracting new customers to the restaurant chain.

So whichever way you look at the story, it’s certainly had people talking. Visit the restaurant’s microsite and have your say in its online poll.

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This entry was posted on Wednesday, October 8th, 2008 at 5:07 pm and is filed under News. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.